# Overview

## What is Coactive?

Coactive is a Multimodal Application Platform for data practitioners (e.g., data scientists, machine learning engineers, etc.) who work with unstructured visual data (i.e, images and videos) at a massive scale. Coactive enables these data practitioners to unlock the value of their visual data in real-time through core functions such as intelligent search, metadata generation and analytical queries.

## What problems does Coactive solve?

The following challenges render visual data ineffective for driving actionable insights rapidly.

1. *Lack of metadata*: Metadata for images and videos is often incomplete, inaccurate, or completely lacking.
2. *Enormous volume*: Visual data is large, which requires careful and efficient processing.
3. *Domain specific*: Visual concepts are often nuanced in ways that existing solutions fail to capture.

## Multimodal search

No labels, no problem! Don't waste your time flipping through photos or scrubbing through videos. With a word or phrase, you can search your content library and refine the taxonomy of your content.

:::note[Media on the original page]
- [Video](https://coactive-public.s3.us-west-1.amazonaws.com/Discover_semantic_text_search.mp4)
:::